Tuesday, February 12, 2008

It's already a well know documented fact, I know just about everything.

Or, just give me 2 weeks to figure it out.

That said, I was in a bar the other day, and I sort of got sucked into a conversation about the Texas Lottery. These 2 people were in marketing, and they just signed up with the State of Texas to figure out how to create a greater participation in the Lone Star State's Lottery. They were getting paid several hundred thousand bucks.

Surprisingly, I've wondered how to get more people playing the lottery.

Naturally, I know how to solve the problem. They asked for my 2 cents, but they didn't like what I had to say. So, I'm going to say here what needs to be done.

In order to increase lottery participation, you need to make it easier to play.

How? Easy. You create a website called TexasLotteryPool.com. It's a website where you and your coworkers can team together to play the lottery in an automated fashion. The website drafts a dollar out of your account, buys your ticket, and automatically direct deposits millions of dollars into your account, when you win.

I think though, when I made my suggestion, they were looking for a slogan or something. So, they didn't like what I had to say. Oh well. Once again, my genius went unappreciated.

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